Packaging Lab

Packaging Lab, is a Melbourne-based packaging company with headquarters in Beijing, China

Client

Packaging Lab

Industry

Manufacturing / Packaging

Our Approach

Web Design and Development | eCommerce

Visit the Site

packaginglab.com.au

Challenge

Packaging Lab wanted to penetrate in to the Australian packaging market with their strong product portfolio and manufacturing background from China. Having a retail store and establishing a shopfront is not the way that the senior management wanted to first establish the business. Packaging Lab wanted all interactions to be digital and through a digital platform to speed up the time to market and increase customer reach.

Opportunity

Packaging Lab engaged with LI Labs to develop an effective digital platform where users will have effective experience and pleasant journey in browsing, selecting and buying goods as well as automate the operations so that less human interaction is involved in the buying to distribution process.

Solution

LI Labs provided a content management solution where Packaging Lab can update Website Content as well as their eCommerce platform with Products and Categories, LI Labs integrated a payment gateway and customer correspondence with dispatch details to complete transactions. LI Labs also integrated CRM for managing campaigns for future marketing purposes.

Outcome

Packaging Lab is now operating their business in Australia on a complete digital platform and digital process. They are engaging with digital marketing activities to increase awareness.

Service

  • Creative eCommerce
  • UI/UX
  • Web Design and Development

Technology

  • HTML
  • Javascript
  • CSS
  • WordPress
  • WooCommerce